Content Creation Goes Beyond Art

By Thomas Matthew Pierson     

                This is a supplement to Gary Vaynerchuk’s video about creating content.  I agree with Gary V’s remarks on creating content to consumers, but also as a video diary for your family and children.  I would not have considered this until about nine months ago when I had my baby girl Adalee.  I know in todays world there is so much noise due to social media, but it is not going to stop, and it is only going to get noisier.  So, create content for yourself and not to cater to others.  I like creating content because it helps me articulate my ideas a little better.  If you can see by the way I structure my sentences, my writing is average at best and often fragmented. So I need the practice

                If you look at todays content it looks ungodly staged and it saddens me, because when you want to present to the world yourself, providing a fake avatar of yourself is only going to lead to shallow viewership.  Start making work that is genuine, less photoshopped.  Show all your mistakes, my Instagram feed is riddled with bad work, and some good work.  I don’t show only the good stuff, that feels like creating a fake narrative of yourself to people who follow you. It is disingenuous, and I think we need more reality in social media.  Facebook can be a terrible social terrain, people often present only the good, and or just the bad in their lives. I think Facebook content creation is more of a platform to voice your opinions and twitter becomes posting articles to back up your opinions.  Throw all that garbage out, I don’t know if social media needs more negativity. There is enough as it is.

                Create content that makes you happy, informs people, do it consistently and never miss twice.  I say the last part because I always miss twice but I try to at least be as consistent as I can.  Do not be fake.  I dislike visual lies being created by Social Media Influencers; they are only doing it to line their wallets.  They don’t care about you, but they like your money, “posers”. When creating content, be true, be honest, and stop searching for perfection. Just keep doing and you will improve.  Case in point my blog post have improved as I have done more and more.  I am not saying that they are noteworthy, but I think they have progressed.  Most importantly have fun with the content, it should not feel like a chore. I have enough chores to do as is I don’t need to be making more for myself.